“Future is written in our dreams”: Interview with Rodrigo Bautista (Forum for the Future)

Forum for The Future is a non-profit organization specialized in sustainable development. They work with companies, governments and other organizations to solve sustainability challenges. We spoke with UK-based industrial designer Rodrigo Bautista, member of the System Innovation team at Forum for the Future.

PN: Let’s talk about Forum for the Future

RB: We are an organization of around 100 people with offices in New York, London, Singapur, and many others. We help organizations and companies to be more sustainable. If they want to reduce their carbon footprint or improve their portfolio in terms of their products and services to be more sustainable, we have processes to help them. We could say we are like a think tank.

PN: But always focusing on sustainability, that is your speciality, isn’t it ?

RB: We have three big areas: Food, Energy and Sustainable Business. Regarding the Food area, we aim to change it, make it more efficient and reconnect producers with consumers. Nowadays our relationship with food is broken: we go to a supermarket and our relationship is packaged. Many children can’t even recognize fruits and vegetables. Concerning the Energy area, we address a lot of problems mainly related to the consume based in fossil fuels. We are interested in generating more circular economy models.

In Sustainable Business area we have rather an one-to-one approach. It is usually a long-term program,  to help companies by embedding sustainability in their internal processes. It is more like building capacities, it requires a lot of strategy.

We have some great tools to create future scenarios, this is also the reason of our name, Forum for the Future. For instance, Consumer Futures 2020 or Fashion Future 2025. One year ago we published the Informal City Dialogues, it was a project developed in six cities of the South hemisphere: Accra, Bangkok, Chennai, Lima, Manila, and Nairobi. We generated scenarios of how the informal economy could be by 2040.

PN: Explain to us more about how these future scenarios work…

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Sputniko! interview: “I just can’t stop crossing borders”

Sputniko! is an artistic name based both on technology (Sputnik) and surprise (o!): and that is in some way a good definition for her work too, mixing design, technology, art and many other disciplines to cause our amazed surprise and constant delight. Hiromi Izaki, real name of Sputniko!, mathematician by career and artist by profession, seduced us with the softness of her manners and the strength of her ideas during our conversation at Sónar +D Barcelona. An Assistant Professor at renowned MIT Media Lab, while keeping her allure of “Woman of the Year 2013” by Vogue Japan Magazine, she shared with us her thoughts about technology, design, art, pop culture, and society in the world to come.

P.N. You are constantly mixing different areas from video to music to technology: how do you like to define your creations and installations? Is that wide mixing of techniques something deliberate to enhance your message, or just a way to feel comfortable to develop your work?

S. If I need to explain what I do and why I work with so many media, also working with many different genres of people, I think that artist would be a very convenient word that covers everything for me. I guess the reason why I work in so many different formats is that I have always been a hybrid, I grew up mixing techniques. I like just working with different ideas and genres because it give me an inspiration. I just can’t stop crossing borders, I just like it.

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