Dublin Web Summit 2014 Day 2: Machine stage

Here, our recap of Web Summit Day 2, the vast tech conference that took place at Dublin, Ireland in early November. As in the first day, we chose to stayed focused on Machine stage, where world class speakers talked about projects into areas that catch our attention: maker culture, 3D printing, open hardware, DIY, crowdfunding, Internet of Things, and many others.

The long tail of making

Since its foundation in 2007, 3D printing company Shapeways is aimed to make 3D printing accessible for everyone. During his enthusiastic talk, Peter Weijmarshausen, CEO and co-founder of Shapeways, showed us the expanding possibilities of 3D printing, currently being possible to design and print, for instance, custom phone cases, model trains, jewellery, board games, etc. As he put it, “only your imagination is your limit”.

Shapeways provides services and tools to the members of its community to create and print their own objects, even for those without prior knowledge on 3D technologies. On the other hand, Shapeways is also a marketplace where makers and designers can get profit by selling their own designs.

Weijmarshausen also talked about the recent partnership agreement with Hasbro, Inc, to produce 3D printed models of characters of My Little Pony. That could open a path to further agreements with other licensed media companies as both, companies and their fans, benefit. It helps fans, because they can choose and decide about their most beloved licensed products; and it benefits companies as well, saving huge amounts of money in marketing and testing campaigns. Though “we still need something like Spotify for 3D printing”, he finished assuring that “in years to come, we are going to see the profound impact of these technologies”.

Peter Weijmarshausen
Peter Weijmarshausen announcing profound changes to come

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Sonar + D – Day Three

The last day of Sónar +D Creativity & Technology Conference was maybe a quieter one, with less talks and workshops. Anyway, we discovered some really interesting stuff.

Data Cuisine, Helsinki-born research project by Moritz Stefaner and Susanne Jaschko, was one of the most surprising projects presented during these three days. Using food as a medium, they represent data and tell stories from the local context where food is cooked.  On stage, they presented the results of a 4-day workshop done at Barcelona as part of the CCCB’s Big Bang Data exhibition. Expressing data on a physical medium beyond the screen, they managed to get our attention on important issues as the unemployement rate or the state of scientific research in our country.

Moritz Stefaner and Susanne Jaschko from Data Cuisine on stage
Moritz Stefaner and Susanne Jaschko from Data Cuisine on stage

We missed the Friday live demo of Belgian creative studio Superbe but on Saturday we visited them at their stand at the MarketLab to know about the two products they presented at Sónar +D: Geometric Music is an app that enables to make music with sounds you record in a very intuitive fashion by using geometric forms and colors. On the other side, Minimom are Arduino-based little boxes to play with 8-bits recorded sounds. There are different models with different functions . By combining some of these little boxes you can have a physical experience and create real music. Superbe is also working on a prototype with more advanced features.

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